Every day, we come across different people and share feelings, views, ideas and emotions. Have you ever emphasised that how we do that? The answer is by means of Communication. “Communication” is the process of transferring or spreading information. It is one of the most common human activity that everyone recognizes but only few can define. Communication can be Verbal or Non Verbal but it is sure that communication is very important to share views which further results in relationships. Good Communication skills are always required to have faith in relationships they can be relationships between the Head of the Organisation and the employees that leads organisation towards progress. The importance of communication skills in organizations is very high as without communication no real or effective work could ever be carried out.
“Communication is defined as an exchange of messages between two or group of people.” (HARVEY,2002,p.3)
Man is a social animal and it is not possible for him to live alone he needs to interact with others and work with them. Organisation is a place where lots of people work together for a common goal. Good communication skills are very necessary for the development of an Organisation. Communication plays vital role in organisations as good communication skills promote business and allow individuals within the organisation to feel free and comfortable with each other. Which further creates free environment that enhances the potential of employees and acts as motivating force for them to work more effectively because whenever someone is happy or free from stress his output automatically increases. So, the importance of good communicating skills in organisations cannot be over emphasised. Communication is referred as the “lifeblood” of organisations. It plays the similar role of blood vessels as in our body which helps in proper functioning of body and if blood does not reaches any part of body it stops working similarly communication plays same role in Organisations if there is no effective communication in Organisation they would fail to progress just like the body part without reaching blood .
The image of Organisation depends upon how it communicates with society around it. Good communication places organisation on correct slot in society and enforces towards progress. Therefore, the success of a company directly depends upon the level of communication with people maintained by it. In this world of globalisation organisations not only need to communicate across the country but also overseas to expand business.
In today’s world of high competition without Effective skills of communication, organisations always face the risk of getting fossilized. Effective inter-personal relationships are very important in an organisation and are only possible if effective communication skills are cultivated in an organisation. So, to do this today, companies organise communication courses for their employees for improving their communication skills to enhance and expand their business.
Communication is of different types it can be Non-Verbal which means communication without words but through gestures, body language, facial expressions and eye contact. Such as when we try to say something and make understand others without speaking or writing but just by expressions and the Communication through the exchange of words is called verbal communication.
In developed organisations, communication flows in different ways which are called Routes of Communication. It flows up,
down and across the organisation. Firstly talking about Vertical communication.
“The communication that flows from upper level in organisation to lower level and from lower level to upper level is called vertical communication. ” (EVANS,1990,p.28)
In an organisation downword communication is carried out by manager for the following purposes, for giving job instructions, providing feedback on employees performance, highlight areas that need attention and communicating vision and missions of the company which proves to be very effective way of transferring information in a company.
Now, talking about Lateral communication it is that communication that occurs at different levels in an organisation and generally is marked by the increased frankness and ease among group members. The benefits of lateral communication are- it saves time, facilitates co-ordination of task, co-operation among team members, provides social and emotional assistance to team members and it can also be used to resolve problems or conflicts within the department.
“Lateral communication is most frequent and routine communication that occurs between people who work at the same level.” (EVANS,1990,p.28)
And the other way of communication in organisations is Diagonal communication which is the communication that takes place between a manager and employ of different workplace or area. Diagonal communication mainly relies on reservoirs
Of co-operation and good-will.
The last route of communication is External Communication that takes place between managers and other people such as suppliers, customers, banks and financial institutes. That is also a very important part of communication and helps organisations to earn name and fame in external environment.
Communication can be done through different media’s such as written, oral, visual etc. In organisations meetings plays a big role for effective communication usually meeting are organised with the objective of discussing new ideas, feedback and to build a stronger relationship between group members. Usual oral conservations between team members in an organisation help to solidify the base of company as it helps develop trust in each other as well as when ideas move around other people in the company also get motivated. Communication can be done with emails and fax etc. Which is also a good and fast way of getting ideas through .Advertisements we see on television, internet or by any medium is also a part of communication. Companies advertise their products so to get people’s attention that is very important for Organisations as it is very necessary that people know that what the organisation is and what they do because success of an company directly depends upon its customers.
The skill of active listening, clarification and reflection is helpful in effective communication. But there are many barriers to communication and these may occur in any stage of communication process, which leads to original message being distorted and hence enhances risk of wastage of money and time, confusion and misunderstanding. The most common barriers to effective communication are use of over-complicated or unfamiliar words, emotional barriers, difference in viewpoints, lack of attention and interest, physical disabilities such as hearing problem or speech difficulties, different languages and culture. It is very important for organisations to deal with communication barriers effectively. Hindrance in the way of communication can be removed by carefully listening to the speaker, asking questions, etc.
At last, it can be concluded that good communication is the backbone of organisations. Communication helps develop trust among team members that further leads to good relationships. Effective communication speeds-up progress and productivity of an organisation. So, organisations should encourage communication among its members this can be done by organising small parties and meetings that give people time to talk with each other and share common interests and ideas that, ultimately helps in building faithful relationships among them as extra activities are also helpful for business. So, it can be said that effective communication is very important for organisations.
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